Jana Smoley is a dynamic force in the golf industry with over 20 years of experience spanning tournament operations, golf course management, sponsorship development, player management, and philanthropic formation. A trailblazer in the space, Jana was the first woman to serve as a tournament director on the PGA Tour, leading the Barracuda Championship and earning recognition as a Sports Business Journal Game Changer in 2011. Under her leadership, the tournament also received the PGA Tour’s Charity of the Year award for its impact on the local community.
Jana is the founder of Sunrise Sports Consulting, a boutique agency known for its strategic, relationship-driven approach. Sunrise was acquired by Range Sports as part of its growing golf division, where Jana now plays a leading role. Her clients include PGA Tour player Matt McCarty and renowned instructor Stan Utley, both of whom continue their journey under the Range umbrella.
Jana’s reputation is built on her ability to deeply understand her clients' needs, tailor strategic plans that deliver measurable ROI, and drive immeasurable business growth. Her success in leadership, innovation in golf management, strategic vision and business development has earned her features in USA Today, Bleacher Report, Sports Business Journal, and Sports Business Daily,Golf Digest, Golf Channel, PGATour.com
Jana’s infectious energy and unwavering drive are central to the spirit of the Range team. She leads with collaboration, uplifts those around her, and brings a determined, can-do attitude to every challenge.
Outside the office, Jana enjoys staying active through exercise, playing pickleball, and all things sports-related. Her greatest pride and joy are her two sons, Jake and Nick, both engineering majors at Texas A&M University.
